The Most Influential Women In Technology

A great compilation of the very best Women In Tech: 2009

http://www.fastcompany.com/women-in-tech/2009

New HBO competitor to launch online before cable, satellite

A joint venture between three movie studios has yet to land any sort of cable distribution deal for its original programming, but it will at least launch online, offering access to some 15,000 movies. But without a TV deal, the audience will be limited. read more

Best Views of the Inauguration

CNN’s THE MOMENT – stitched with Microsoft’s Photosynth, an impressive tool for stitching together dozens of photos to allow a place or event to be viewed from multiple angles.

The only hard part is it really takes 75 photos or more to get the optimal experience. That’s a lot of work for one photographer. But, with big events, one can also rely on crowdsourcing. Which is what CNN has done with the inaugural, asking viewers to send in their photos of Barack Obama’s swearing in. read more

Planning a Start-Up? Help and Advice Abound

Laid off in the recession and thinking of starting a business? Or just tired of working for someone else?

It’s hard to start a business alone. Aspiring entrepreneurs must tackle an onslaught of questions like what and where to sell, how to effectively market their product or service, how to structure their business — even whether going solo is the best option for them.

There’s no shortage of advice and resources for fledgling entrepreneurs. In fact, the biggest problem is figuring out whom to trust and what resources will be most useful. That involves scouting out what’s available and judging what is worth pursuing. Yes, it’s time-consuming. But one good piece of advice or personal connection can make or break your chance at success.

Here’s a look at some possible places for new entrepreneurs to turn.

Development Centers

Partially funded by the federal government, Small Business Development Centers provide free counseling and help on a full range of issues such as business planning, financing and site location. There are about 900 SBDCs, spread across all 50 states.

The centers employ full-time business counselors, typically former entrepreneurs or M.B.A. graduates, who are well-networked and meet one-on-one with entrepreneurs or direct them to other services and professionals that can help, says Don Wilson of the Association of Small Business Development Centers in Burke, Va.

“Sometimes the most valuable service we offer is telling someone their idea isn’t going to work,” he says.

Many SBDCs host courses, such as FastTrac, an entrepreneurship exploration and planning program developed by the Kauffman Foundation, an entrepreneurship research and advocacy organization. Some SBDCs partner with local business incubators that offer free and low-cost office space and resources.

To find the nearest SBDC, go to asbdc-us.org on the Web.

Score

Need a business mentor with very specific experience or expertise? You might try Score, a nonprofit group of volunteer business executives who counsel entrepreneurs; it’s loosely affiliated with the Small Business Administration.

There are about 11,000 Score volunteers nationwide and 389 offices. The volunteers mentor entrepreneurs long-term or just help with a specific question or need. People who don’t live near a Score chapter can pose questions to a counselor via email at Score.org.

A search tool on the homepage lets users find counselors in their geographic area or with a specific area of expertise. You can read detailed descriptions of the counselors’ professional backgrounds to pick one that suits your needs.

Campus Help

Universities are eager to give students real-world experience in a host of entrepreneurial exercises, including feasibility analysis, business planning and market research. They do so by providing free and low-cost help to local entrepreneurs.

For instance, law students at the University of San Diego advise local businesses pro bono on legal matters such as business incorporation and getting licenses and permits. For $500 to $1,500, student teams at St. Louis University will conduct a feasibility analysis or help write a business plan. Local entrepreneurs also can get their product or service ideas evaluated in the school’s Idea to Product Competition.

Call your local universities’ entrepreneurship programs or business schools, or check their Web sites, to see what services they offer local businesses.

Other Entrepreneurs

An often-overlooked resource for new entrepreneurs is other successful business owners in their fields. Someone looking to start a business should compile a list of the five “smartest” minds in the industry and try to meet with those people face-to-face, says Bo Fishback, vice president of entrepreneurship for the Kauffman Foundation.

“If you think you’ve figured out a place where you can leverage some great value, go to talk to people in the space,” he says. These entrepreneurs — assuming they’re willing to meet with you — can answer questions about the industry and what it’s like running such a business. “The best things that come out of this meeting are introductions to other people who might be interested in helping you,” Mr. Fishback adds. “It’s a very self-directed kind of school.”

Networking Groups

Starting a business can be a lonely experience — if you do it alone. Meeting other entrepreneurs who are in your town, or have similar experiences and problems, can be both therapeutic and educational.

Pretty much any city or small town in the U.S. has a Chamber of Commerce or other business group that hosts networking events, seminars and other resources for entrepreneurs. You also can find groups of business owners in your area on Web sites like MeetUp.com.

More and more business networking is actually taking place online. Though you might not form as close a relationship that way, you are more likely to find people in your industry to share experiences with.

Social-networking sites for start-ups include Sta.rtup.biz, StartupNation.com and Biznik.com. Other sites, such as MicroMentor.org, IdeaCrossing.org, PartnerUp.com and GoBigNetwork.com, can help match entrepreneurs with a business mentor, or even a potential investor.

[via WSJ Small Business] by Kelly Spors

Why Hollywood Needs a New Model for Storytelling

Brothers and sisters, we are gathered here today to mourn the death of Story. As you may have heard, it’s kaput—or, at the very least, terminally ill, wracked by videogames, wikis, recaps, talkbacks, YouTube, ADD, and the rise of a multiplatform, multipolar, mashup-media culture. Hollywood, vendor of Story in its most denatured form, is most at risk: The film industry is slowly but steadily being forced to part with quaint artifacts like the “hero’s journey,” Joseph Campbell’s so-called Monomyth. (Which is just so … well … mono.) Beginnings, middles, and ends are headed for the attic, next to the box marked VCR Rewinders/Beastmaster Franchise. And Tinseltown can kick this chestnut to the curb. You may remember it from high school English: read more

Barack Obama Action Figure – Get Yours Now!

Is this for real? Check out the great accessories, and also various hands with different finger options. Also, see Barack Obama challenge Darth Vader with his matching light saber. read more

Top Ten Jobs for 2009

In 2009, the job market will be full of contrasts: some industries will be eviscerated while others face shortages of workers. The good news is that despite the recession, there are still real jobs to be had. The bad news is that you may have to change fields to find one.

The trick to job hunting in 2009 will be to figure out how your skill-set can translate across industries, says Elaine Varelas, a managing partner at Boston-based outplacement firm Keystone Partners, so that you’re not confined to searching one sector of the economy. “People are frustrated because it’s taking them a while to assess the job market,” she says. “They’ll have to figure out other things they can do and want to do.” Successful job-seekers will be the ones who can figure out how to take skills learned in one kind of job and translate them into assets in others.

Here are the top eight areas where work can be found in 2009: read more

The Wired Presidency: Can Obama Really Reboot The White House?

In November, not two weeks after winning the election and still two months from becoming commander in chief, Barack Obama brought the government into the 21st century. Or at least that was what we were told when he released his first Web video address as president-elect. The clip, billed by some as a modern fireside chat, was embedded as a YouTube video on Change.gov, the incoming administration’s Web site. Sitting in a leather chair, framed slightly off center from his chest up, Obama delivered a three-minute talk on the economic crisis, vlog style. read more

How To Reward A Million Dollar Idea

Two years ago, Noah Weiss, a young programmer who spent the summer working here at Fog Creek Software, came to me with a business idea. Noah, who was still in college, had noticed that a lot of smaller tech-related blogs were running classified ads for job listings. He suggested that we do the same thing on my company’s blog, Joel on Software. The site is read by thousands of programmers a month — the ones who are so good at programming they have spare time at work to read the self-absorbed drivel I publish there. read more

Shaun White’s Business is Red Hot

When he won the gold medal in snowboarding at the 2006 Olympics in Torino, everyone knew how Shaun White’s story would end. The corporate advertising complex would line up to capitalize, just as it has with every gold medalist since decathlete Bruce Jenner. And White, with his strange equine beauty and crazy pile of long red hair, would assume the position, allowing his action-sports cred and new America’s-darling status to be sucked out of him and slapped on every can, box, and cookie bag in the nation. All the elements for cashing in and selling out were in place: Take a kid with working-class roots (his mom was a waitress, his dad worked for the water utility in San Clemente, California); add Olympic gold and huge endorsement checks; run the cliché. Heinz would offer six figures to put White on everything from ketchup bottles to stewed tomatoes (White’s then-nickname: the Flying Tomato). Maybe a toothpaste company would come pushing tubes of new Shaun Extreme Whitening. Throw in some potential heavy-rotation spots for Schick Xtreme Shaving and Doritos Extreme Nacho Cheesiness and the caricature is close to complete. As a final inspired bit of packaging, someone would lay down the big bucks to insert Mr. White in a straight-to-DVD production of Faster Times After Ridgemont High, where he would be cast as a snowboarding Spicoli attending a junior college somewhere near Banff. White would then spontaneously combust into the most awesome! bitchin’! rad! gnarly! D-list spokes-celeb ever. read more

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