How We Did It: The Blue Man Group

February 17, 2009

In 1988, three young guys in New York City — an acting student, a magazine researcher, and a software producer — were so happy to see the end of the 1980s, they held a funeral for the decade. They painted their faces blue and led a procession through Central Park; they burned a Rambo doll and a piece of the Berlin Wall. Although they couldn’t have known it, Chris Wink, Phil Stanton, and Matt Goldman had launched what would grow into an entertainment juggernaut. Since opening in New York City’s Astor Place Theatre in 1991, the Blue Man Group has played in 12 cities across the globe. More than 17 million people have seen its shows, and today, tickets go for $43 to $132. Goldman, the onetime computer geek turned impresario, tells the Blue Man Group’s unlikely story. read more

The Secrets of Marketing in a Web 2.0 World

February 13, 2009

For marketers, Web 2.0 offers a remarkable new opportunity to engage consumers.

If only they knew how to do it.

That’s where this article aims to help. We interviewed more than 30 executives and managers in both large and small organizations that are at the forefront of experimenting with Web 2.0 tools. From those conversations and further research, we identified a set of emerging principles for marketing.

But first, a more basic question: What is Web 2.0, anyway? Essentially, it encompasses the set of tools that allow people to build social and business connections, share information and collaborate on projects online. That includes blogs, wikis, social-networking sites and other online communities, and virtual worlds. read more

15 Reasons Why You Should be Having Sex… Right Now!

February 11, 2009

From my experiences as a sex columnist, it just never seems to amaze me of all the healthful reasons for having a plentiful sex life. The most recent Durex Global Sex Survey shows that there are unfortunately a number of countries that could use a little more effort in this arena. One of the most notable is the United States, which is quite frankly having a lot less sex than just about everyone in the world, and when they do finally get around to it, less than half are satisfied with their experiences.

Okay folks, this is serious. Sex is a very important, fundamental part of life. It is both healthy and even green in many ways. So to help me get my point across, I am going to explain 15 glorious reasons why we should be doing a little less stressing, eating, and watching TV, and a whole lot more frolicking under the sheets! read more

11 Businesses You Can Start In Your Pajamas

February 10, 2009

For the above entrepreneurs, wearing pajamas for a day at the office isn’t far from reality. From pet care to virtual assistants and even online dating, we found entrepreneurs who are not just enjoying work from their living rooms and bedrooms, but they are also making a good living at it. In one case, a business owner grossed $10 million in a year, and cleared half that amount. Here’s a look at the hottest industries for home-based entrepreneurs — illustrated with some fun CEO self-portraits. read more

Big Bank Execs: What They Take Home

February 10, 2009

When times were good, the top executives from the largest U.S. banks made a mint. Below is the total compensation in 2007 for the 9 banks that received the first batch of government aid through TARP. read more

Big Business with Big George Foreman

February 6, 2009

George Foreman has three fundamentals of business success: selling, integrity, and “the shotgun tactic.” Over a lifetime, Foreman has created the kind of well-rounded success that most people dream of. He is a profitable businessman, a community leader, a husband and a father. His life is full, but more importantly to Foreman, his life is meaningful.

With nearly 100 million George Foreman Grills sold since 1995, Foreman has had enormous influence in the wellness industry. He is also one of the highest-paid and most recognized celebrity endorsers in the world. read more

65 Indispensable Websites for Business Owners

February 4, 2009

Get your business going, keep it going strong or take it in a new direction with this compilation of web sites for entrepreneurs. read more

Ten Best Green Jobs for the Next Decade

February 3, 2009

“It’s time to bail out the people and the planet,” says Van Jones [1], author of The Green Collar Economy: How One Solution Can Fix Our Two Biggest Problems [2]. We agree, and this guide to to sustainability-focused career paths will help retrofit and solar-charge your work life.

The TOP TEN GREEN JOBS FOR THE NEXT DECADE: read more

No Layoffs – EVER

February 1, 2009

Fortune Magazine put together a list of the top 10 companies that have never laid anyone off. Great idea. read more

Girls Take Center Stage At The World Economic Forum

February 1, 2009

This week I’ll be heading off to Davos, Switzerland with my colleagues from Nike, Inc. for the World Economic Forum’s Annual Meeting. It’s no surprise that the entire meeting will be focused on the global economic crisis. All the big names from business, government and the media will spend the week asking questions on everyone’s mind: Where did we go wrong? What tough calls need to be made? How do we get out of this mess?

The answer to these questions lies in someone unexpected. There is an amazingly powerful force we can unleash to solve the world’s problems if we do the simplest thing: invest in a girl in poverty. With all this talk of the economy, it may seem odd to focus on adolescent girls, but we already spend a ridiculous amount of money and time trying to solve the world’s ills in the same old way. This financial crisis intensifies the need to invest existing resources more effectively, and a new and effective approach is right under your nose. It’s called the girl effect. read more